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Ali Kelly
John Zisa

HOW WE REVIEW & RECOMMEND PRODUCTS

Trendsicle’s team of editors have personally researched more than 10,000 products online in a wide variety of categories.  From the research, we’ve recommended more than 1,000 products that we stand by.  We’ve probably missed the mark less than 5% of the time, like that one time we swore that magical pooping flamingo would be the best toy of the year. That’s a mistake you just make once!

WHAT WE DO

RESEARCH

Our editors have researched thousands of products – from new and trendy to the tried-and-true classics everyone loves.

REVIEW

We’ve independently reviewed hundreds of products we’ve recommended…and still counting. More on this below.

TEST

In all of our individual reviews (Trendy AF and Is It Worth It) we’ve hand tested each product ourselves for a period of time.

Every product we review or recommend is different, so the amount of time being spent on the research and review phase can also differ.  

Our gift guides are more subjective and require much less testing.  Editors will recommend gifts that they’ve either gifted in their own lives or have extensively researched. 

This can include reading dozens of customer reviews, independent  honest third-party reviews, and even news articles. 

Reviews and research can also keep us in the TikTok rabbit hole where we’ll watch endless comments to see what the real-deal is for the average everyday consumer.

Overall, editors will spend anywhere from 2-4 days (16-32 hours) on just about each and every roundup and recommendation guide.

When our editors are testing out a product in-person, it happens in the privacy of their own home and they’ll typically spend up to 1 full week testing it out.  Again, we’re purchasing these ourselves and, no, not every product we test will get a glowing review.

HOURS SPENT ON EACH PRODUCT GUIDE

0
HRS/WEEK

DAYS SPENT ON HANDS-ON TESTING

0
DAYS

NUMBER OF TIMES CONTENT IS UPDATED

0
PER YEAR (MIN)

WE HAVE ACCESS TO SOME COOL TOOLS TOO

Look, we’re real people and not robot-monsters that we’ve been reading about.  So, while we think we know everything already, we’re humble enough to admit that there are some proprietary third party tools editors will use to come up with some ideas, cross-reference trend appeal, overall popularity, and current online buzz.

These tools give us access to products that are currently trending at over 2,000 of the most trusted retailers (including that big one that we all use).  It doesn’t mean we’re going to definitely add any of those products, but we want to at least take them into consideration and see if it’s something we think our readers would want to know about.  Some examples from the past included items like:  infuser machines, the Hyperchiller,  Theragun massager, that whole posture corrector craze – and more.

MORE NUMBERS BECAUSE WE'RE KINDA DORKS

NUMBER OF CUSTOMER REVIEWS READ

0
...AND COUNTING

NUMBER OF PRODUCTS WE'VE RECOMMENDED

0
...AND COUNTING

% OF PRODUCTS WE PERSONALLY TEST

0 %
...AND GROWING

NUMBER OF PRODUCT SALES WE'VE FOUND

0
...AND COUNTING

NUMBER OF BRANDS WE WORK WITH

0
...AND COUNTING

NUMBER OF ADS YOU'LL FIND ON OUR SITE

0
ADS ARE ANNOYING

WHAT WE DON'T DO

  • We never will take a product in exchange for a favorable review. Ever. And trust us, we get pitched a lot!

About 99% of products we purchase ourselves. If a brand wants to partner with us we’ll clearly display in the article that the product was given to us for consideration. We can’t be bought. Well, we can for a price. We’re joking. Sort of.

  • We won’t post any product or make any recommendation without at least researching it first, whether that’s through reviews or editor testing.  
  • We will not allow any brand to pay for placement in one of our product guides without the entire article, including the specific product in question, being labeled as any of the following:  sponsored by, in partnership with, paid placement from, etc.
  • We have never and do not currently run ads on Trendsicle.  Personally, we always find annoying and distracting, so we felt like we didn’t want to do that to you either.