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CrunchLabs Crunchinator: Where to Buy, Price & Is It Worth It?

Mark Rober's crushing machine, $34.99. Which retailer actually ships it now, what it can and can't crush, and why CrunchLabs subscribers are the ones giving it one star.

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CrunchLabs Crunchinator 2026

StatusIn Stock
MSRP$34.99
Made ByMoose Toys
Ages8 and up
The Short Version

Walmart has it at $34.97, in stock, sold by Walmart itself. Amazon has it at $34.99, also first-party, but is quoting delivery September 10 to 24. Same toy, two cents apart, and about three weeks of difference in when it turns up. Nobody is scalping it. If you want it now, Walmart is the one that ships.

Mark Rober has eighty-one million subscribers, which means that when his name goes on a toy, a very large number of children find out about it on the same afternoon. The Crunchinator is the biggest thing in the CrunchLabs toy line Moose Toys launched this year: a sealed chamber, a wrench handle, and enough mechanical advantage to flatten whatever you put inside it.

It's a genuinely good gift for the right kid and a genuinely disappointing one for a different kid, and the reviews are unusually clear about which is which. Here's where to get it, what it does, and the thing to understand before you spend thirty-five dollars.

The CrunchLabs Crunchinator with its box, wrench handle and interchangeable crush plates
The three Crunchinator crush plates: Pressure Point, Jagged Jaws and Impact Wedge
A child turning the Crunchinator wrench handle to crush an object
Diagram explaining how the Crunchinator screw converts rotation into crushing force
Mark Rober using the Crunchinator with a phone mounted to film the crush
Chamber, wrench, three crush plates, and a phone mount.

Where To Buy The Crunchinator

Both national retailers have it first-party, at effectively the same price, and neither has a marketplace seller sitting on top of the listing. The only thing separating them is how fast it arrives.

Live Stock Check
WhereStatusPrice
WalmartSold and shipped by Walmart. Rated 4.9 across 14 ratings there. In Stock $34.97ships now Check Stock Status
AmazonSold by Amazon at list, but currently quoting a two to three week wait. Backordered $34.99Sep 10 to 24 Check Stock Status
Elephant Toothpaste BlastThe other big one in the line, from Rober's most-watched experiment. Ships in days. In Stock $24.99rated 3.8 Check Stock Status
Egg Drop ChallengeThe cheap way into the line, and the one that actually asks kids to build something. In Stock $14.97too new to rate Check Stock Status
Heads Up: CrunchLabs' Own Site Says Sold Out, And It Isn't

If you go looking for this on crunchlabs.com, the Crunchinator page throws up a waitlist box telling you it sold out fast and to check back next year. Ignore it. CrunchLabs doesn't sell the toys directly at all, the page exists to point you at retailers, and that message is left over from an earlier promotion.

The other thing worth separating: CrunchLabs subscription boxes and CrunchLabs toys are two different businesses. The Build Box and Hack Pack are monthly engineering kits you assemble. The Crunchinator is a finished toy made by Moose Toys under licence, sold in shops. Buying one does not get you the other, and as the reviews below make clear, expecting the first and receiving the second is where most of the disappointment comes from.

The CrunchLabs Crunchinator with its box, wrench handle and interchangeable crush plates
30x Force 3 Crush Plates Ages 8+

A clear sealed chamber with a screw press running down through the middle of it and a wrench handle on the side. Load something in, crank the handle, and the plate comes down with roughly thirty times the force your arm is putting in. Three swappable plates change what the crush looks like, the mess stays inside, and the whole chamber rinses out in a sink.

Worth Knowing There's a QR code on the box that opens a Mark Rober video explaining the mechanics. For a lot of kids that's half the appeal, so don't bin the packaging before they've scanned it.

What It Actually Does

Strip away the branding and it's a screw press, which is a genuinely old and genuinely clever bit of engineering. Moose spells the physics out on the box: turning the handle moves your hand a long way round while the screw inside travels a very short distance downward, and trading distance for force is what gives you the crushing power. The same trick runs car jacks and 3D printers.

The three plates are named and they do different jobs. Pressure Point is a single spike that punches through. Jagged Jaws is a row of teeth that shreds. Impact Wedge is a blade that splits. Swapping them changes the result on the same object, which is the closest the toy gets to having a mechanic rather than a single action.

Everything happens inside a sealed clear box, which is a better design decision than it sounds. It means the mess is contained, it means you can watch it happen from every angle, and it means the press only engages when the chamber is shut. There's also a mount on the top for a phone, because filming the crush is explicitly the point.

The One Thing To Know Before You Buy

Moose puts the honest version right on the packaging. One panel is headed "Original Inspiration: Viral Hydraulic Press Videos." Another explains that the machine works by screw and mechanical advantage.

Both are true, and the gap between them is where every unhappy review lives. This is a hand-cranked press sold on the aesthetic of an industrial hydraulic one. It will flatten a drinks can, split a piggy bank and mangle a small plastic toy. It will not do what a twenty-tonne press does to a bowling ball on YouTube, and if the child in question has watched a lot of those videos, that gap is going to register within about ten minutes.

The second thing, and it's related: it does one thing. There is no build step, no assembly, no experiment to run. It arrives finished, you crank the handle, it crushes. Whether that is worth thirty-five dollars depends entirely on which kid is opening it.

What Buyers Are Saying

It's at 4.1 out of 5 across 29 Amazon ratings and 4.9 across 14 at Walmart, and the Amazon split is the interesting one because it isn't a normal-looking curve.

4.1
out of 5
29 Amazon ratings
4.9 at Walmart
5 stars65
4 stars12
3 stars4
2 stars9
1 star10

Two thirds five stars, a fifth at one or two, and almost nothing in the middle.

What They Love

"I can't think of a way for my kid to hurt themselves with this. The only way a clamping force can be applied is if the box is sealed which means no fingers can be pinched."

Amazon reviewer, 5 stars

"There's an automatic clutch mechanism which prevents you from overtorquing the machine, but that system is disabled when unscrewing the jaws."

Amazon reviewer, 5 stars

"He has been crushing coke cans left and right like crazy."

Amazon reviewer, 3 stars
What They Complain About

"It's a bunch of thick, cheap plastic and it crushes. only. thats it."

Amazon reviewer, 3 stars

"It is built to mimic the viral hydraulic press videos, but does not use hydraulics."

Amazon reviewer, 2 stars

"It was too small to crush a can, it couldn't crush really small plastic toys, it couldn't crush anything that was hard."

Amazon reviewer, 1 star

Our Read On The Reviews

Notice who's writing the bad ones. They aren't people who dislike Mark Rober, they're the fans. "Our family loves Mark Rober and have subscribed to CrunchLab boxes for years, which only makes this product more disappointing." "Not the best crunch labs can do." "It's the first time I've been disappointed in a crunch labs item."

That's the split, and it's a supply-of-expectations problem rather than a quality one. Households already inside the CrunchLabs world are used to monthly kits you build, with a mechanism to understand and a thing to assemble at the end. The Crunchinator has none of that. Even the reviewer who called it a waste of plastic conceded, in the same breath, that "the build quality is really impressive." The object is fine. It just isn't a project.

The five-star reviews come from somewhere completely different. They're parents noticing the engineering that went into making it safe, and kids flattening drinks cans until the novelty runs out. One reviewer walks through the clutch mechanism and the keyed jaw fittings with obvious appreciation. Nobody in that group expected a build kit.

There's one genuine inconsistency worth flagging: one reviewer says it was too small to crush a can, another says their son has been crushing cans nonstop. Results depend on what you feed it and which plate is fitted, and there's an indicator that trips when the machine meets something it can't handle. Anything properly hard is out of scope.

Who It's For

Buy It If
  • The kid watches hydraulic press and destruction videos and wants a turn.
  • You want something a younger sibling can't get hurt on. The safety design is genuinely good.
  • It's a shared activity. Filming the crush is half the toy and the phone mount says so.
  • Eight to eleven. That's where the satisfaction lands hardest.
Skip It If
  • You already subscribe to CrunchLabs. The people most let down by this are the existing fans.
  • You want a build. Nothing here gets assembled, engineered or problem-solved.
  • You're expecting real press power. It's a screw press, not hydraulics, and hard objects survive.
  • You want the science to go deeper. The Egg Drop Challenge at $14.97 asks more of a kid.

Restock History

There's no shortage in the classic sense here, no resale market and nobody charging over list. What there is, is a supply line that's already showing strain in August.

Feb 10Moose Toys announces the CrunchLabs line, eight products from $14.99 to $44.99.
SummerThe Crunchinator reaches shelves at Walmart, Amazon and other national retailers.
NowWalmart shipping normally. Amazon has slipped to a September 10 to 24 window.
WatchThe lists that matter publish mid-September, and this is a plausible pick.

The practical read: a first-party Amazon listing quoting a three-week delivery window in August is not a listing that copes well with December. If this is going under a tree, buying it in the next few weeks costs the same and removes the question entirely.

The Crunchinator FAQ

Is the Crunchinator sold out?+
No. Walmart has it in stock at $34.97, sold by Walmart itself, and Amazon has it at $34.99 with a September 10 to 24 delivery window. The "sold out" message on CrunchLabs' own website is left over from an old promotion and doesn't reflect retail stock.
How much does the Crunchinator cost?+
$34.99 is the list price, and both national retailers are selling within two cents of it. It's the most expensive item in the CrunchLabs toy range apart from one $44.99 product. There is no resale market and no reason to pay above list.
Is it a hydraulic press?+
No, and this is the most common misunderstanding. It's a screw press: turning the handle drives a threaded shaft down slowly with roughly thirty times the force you put in. Moose cites viral hydraulic press videos as the inspiration on the box, but the mechanism is different and so is the power.
What can it actually crush?+
Soft and hollow things: drinks cans, small plastic toys, chalk, ice, piggy banks, food. Hard or solid objects defeat it, and there's an indicator that trips when the machine meets something it can't manage. Which plate you fit changes the result, so it's worth trying all three on the same object.
Is it safe for kids?+
The safety engineering is the most praised thing about it. The press only applies force when the chamber is sealed, so fingers can't be pinched, and an automatic clutch stops the machine being over-torqued while still letting the jaws be loosened. It's rated 8 and up, and the debris stays inside the chamber.
Does it come with a CrunchLabs subscription?+
No. The toys and the subscription boxes are separate. Build Box and Hack Pack are monthly engineering kits bought from CrunchLabs directly; the Crunchinator is a finished toy made by Moose Toys under licence and sold in shops. There's a QR code on the box linking to a Mark Rober video, and that's the extent of the crossover.

The Bottom Line: It's well built, it's cleverly made safe, and for a kid who wants to flatten things and film it, thirty-five dollars is fair. Go in knowing what it is: a finished single-purpose machine, not an engineering kit, and a screw press rather than the hydraulic monster the packaging is winking at. The people writing the one-star reviews are almost all CrunchLabs subscribers who expected a project. If that describes your household, the $14.97 Egg Drop Challenge will land better. If you're buying for a kid who just wants to crush a can, buy it from Walmart so it turns up this week.